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Ten Secrets of Successful Men That Women Want to Know, by Donna Brooks
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Why, despite all the mentoring programs, executive training seminars, working women's networks, and other initiatives, are professional women still not where they want to be? Why are many women stereotyped as less effective than men?
Why are they frequently less visible? Is there really a set of unwritten "rules of the game" that women just don't know about? What can a woman manager do to avoid being stereotyped and to develop and showcase her skills and competencies, thereby gaining parity with men?
In an attempt to answer those questions, Fortune 500 consultants Dr. Donna Brooks and Lynn Brooks undertook a landmark research project involving hundreds of executives and managers, of both sexes, at many of the world's leading companies. In Ten Secrets of Successful Men That Women Want to Know, the authors take you behind the facade of corporate political correctness to reveal how women in the workplace are really perceivedæand how those perceptions (or misperceptions) continue to keep many talented women from the success they deserve.
Contrary to what many women believe, making it in the corporate world is as much about knowing how to "work" the organizational culture as it is about doing a superlative job. Working from their findings, Donna and Lynn Brooks have developed a set of ten powerful strategies that you can use to gain the skills and competencies that successful leaders draw on. Among other important lessons you'll learn are how to change stereotypes and gain visibility by cultivating a network, ways to develop a personal brand, and how to create a professional portfolio. You'll also discover the value of finding mentors who'll show you the ropes and advocates who'll champion your cause. And you'll uncover strategies for advertising your skills and accomplishments and for recognizing opportunities for advancement and seizing them.
And throughout Ten Secrets you'll encounter many eye-opening true-life experiences of successful leaders who learned the "rules of the game" the hard way, and who, throughout the book, share their observations on the kinds of challenges facing ambitious women in the corporate, nonprofit, and government sectors. You'll also read surprisingly candid comments by executives who reveal what they really think about women and men in the workplacewhy they succeed and why they don't, their fundamental strengths and weaknesses, and how women can best capitalize on their strengths.
The first book to reveal how men think differently about success and what women need to do differently to move up the ladder, Ten Secrets of Successful Men That Women Want to Know is must-reading for women managers at every stage of their careers.
- Sales Rank: #5649185 in Books
- Published on: 2008-11-13
- Dimensions: 9.00" h x .47" w x 6.00" l,
- Binding: Paperback
- 208 pages
From the Back Cover
Learn the unwritten "rules of the game" for succeeding in business
Why, despite all the mentoring programs, executive training seminars, and corporate initiatives, are professional women still not where they want to be? And what can be done about it? Dr. Donna Brooks and Lynn Brooks interviewed more than a hundred Fortune 500 business leadersæboth men and womenæto discover the Ten Secrets of Successful Men That Women Want to Know.
Secret #1Develop your personal brand
Secret #2Create an image and style that works for you
Secret #3Define your role as team leader or participant
Secret #4Develop a mentoring network
Secret #5Build effective networks
Secret #6Gain global experience and insights
Secret #7Take charge of your own career
Secret #8Develop winning communication skills
Secret #9Develop key leadership skills
Secret #10Develop the next generation of leaders
Filled with true-life anecdotes and hard-won wisdom, Ten Secrets of Successful Men That Women Want to Know is an entertaining, insightful, and surprisingly candid look at how women can capitalize on their strengths and succeed in a competitive corporate environment.
Why, despite all the mentoring programs, executive training seminars, working women's networks, and other initiatives, are professional women still not where they want to be? Why are many women stereotyped as less effective than men? Why are they frequently less visible? Is there really a set of unwritten "rules of the game" that women just don't know about? What can a woman manager do to avoid being stereotyped and to develop and showcase her skills and competencies, thereby gaining parity with men?
In an attempt to answer those questions, Fortune 500 consultants Dr. Donna Brooks and Lynn Brooks undertook a landmark research project involving hundreds of executives and managers, of both sexes, at many of the world's leading companies. In Ten Secrets of Successful Men That Women Want to Know, the authors take you behind the facade of corporate political correctness to reveal how women in the workplace are really perceivedæand how those perceptions (or misperceptions) continue to keep many talented women from the success they deserve.
Contrary to what many women believe, making it in the corporate world is as much about knowing how to "work" the organizational culture as it is about doing a superlative job. Working from their findings, Donna and Lynn Brooks have developed a set of ten powerful strategies that you can use to gain the skills and competencies that successful leaders draw on. Among other important lessons you'll learn are how to change stereotypes and gain visibility by cultivating a network, ways to develop a personal brand, and how to create a professional portfolio. You'll also discover the value of finding mentors who'll show you the ropes and advocates who'll champion your cause. And you'll uncover strategies for advertising your skills and accomplishments and for recognizing opportunities for advancement and seizing them.
And throughout Ten Secrets you'll encounter many eye-opening true-life experiences of successful leaders who learned the "rules of the game" the hard way, and who, throughout the book, share their observations on the kinds of challenges facing ambitious women in the corporate, nonprofit, and government sectors. You'll also read surprisingly candid comments by executives who reveal what they really think about women and men in the workplacewhy they succeed and why they don't, their fundamental strengths and weaknesses, and how women can best capitalize on their strengths.
The first book to reveal how men think differently about success and what women need to do differently to move up the ladder, Ten Secrets of Successful Men That Women Want to Know is must-reading for women managers at every stage of their careers.
About the Author
Donna Brooks, Ph.D., is a frequent speaker at Fortune 500 companies, major universities, and political forums. She is a managing partner of Brooks Consulting, which focuses on career development and change. Dr. Brooks also served as the U.S. Executive Vice President of the European Women's Management Development Network, based in Brussels. She has conducted several landmark studies on changes in organizational culture.
Lynn Brooks has fifteen years of experience in international sales and marketing with several multinational corporations and is a licensed stockbroker.
The Brookses have been featured in Working Woman, Fast Company, Cosmopolitan,USA Today and on CNBC, Fox, NPR, and numerous other media venues in the United States and abroad. For more information on their research, the authors can be contacted at www.dlbrooksconsulting.com.
Most helpful customer reviews
4 of 4 people found the following review helpful.
Great Info - Not Just for Women
By Andy
A friend of mine (a woman) suggested that I take a look this book. I was skeptical at first because of the title, but I found that many of the strategies detailed in the book were just as applicable for men as for women. I was especially interested in the chapters on developing key leadership skills, building effective networks and communication. The many quotes and insights/experiences from CEOs and other senior executives were helpful to put the topics of the book into perspective - great for comparing notes. I plan to share the book with both my male and female colleagues.
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